What is better then singing happy birthday? CAKE! :D :D
The Olinimals - Olivia's 1st Birthday from Oodlies on Vimeo.
This e-book was made by miss Joi Murugavell, notorious oodlier and peen lover who avoids "felt" like the plague....
Showing posts with label joi murugavell. Show all posts
Showing posts with label joi murugavell. Show all posts
Wednesday, September 7, 2011
cake!
Labels:
cake. happy birthday,
children,
e book,
joi murugavell,
Joidesign,
Melbourne,
olivia,
oodlies
Thursday, April 7, 2011
Oodlies interview
Joi has an Art exhibition soon and it's called "My 8 Crushes". As I'm one of said 8 crushes I guess I had it coming! Somehow it ended up quite a raunchy little number. Maybe I'm a dirtier girl then I thought.
I love Joi's Oodlies, they're so much fun.
Read the whole interview here. Of course the story is about how Joi and I met and what silliness we get up to. Twitter is to blame, that is where it started. And then after a while we ended up being "max' and "mary moo".
Joi talks about many many different things (my 'artist' impression):
In any case (by Joi):
If you have a shell
because you must have a shell
row it from time to time
you'd be surprised
with what you'd find
when a shell is cracked
and bacteria moves in
and out
dislodging fermented thoughts
(call on expert rower @kiwiseabreeze
for dislodgment help, chats and hugs
1800dislodgeyourhabitualshit)
See Joi Oodling 'live' in this video below!
Labels:
design,
interview,
joi murugavell,
mirjam spronk,
oodlies
Wednesday, March 23, 2011
to grok
Yes it's a word. Used by Steve Jobs no less too. (There's an endorsement statement for you: go grok y'all.) "To grok is to share the same reality or line of thinking with another physical or conceptual entity“. (Wikipaedia)
I digg this completely and utterly. I was reading the Huff today regarding the TEFAF international art and object fair and looking at pictures of some of the work exhibited. Fascinating. Naturally artists have been inter-relating for as long as we can remember. Surely the Neanderthals must have had some grokking skills at perhaps a more basic level. So what is it with this communication that bounces to and fro and then voila! An object comes to life. It's puzzling. Where does it all start and does it really mean something? (Of course for Steve it worked out well.) I loved this post about the internal hobnobbing in Maastricht: here.
Now I grok on various levels. I think it's a beneficial activity and is hard to be avoided unless one wishes to be a hermit. Joi and have been working hard to get our Mooodlies on the road. The first collection "The Teaparty" has been finished but not released yet! The excitement builds. We are working like little squirrels on the second collection now that is in its final stages: #SOLD. (Which reminds me I will send Joi a sample of the kinky backing material.)
Mooodlies is all about grokking, actually it all revolves around: the interaction. Nothing else is relevant. Joi made me realize this again the other day when we were emailing to and fro about how we are going to approach the launch exhibition. Also I have started reading the excellent The Thank you Economy by Gary Vaynerchuk. Same deal: listen, love them or go home.
So there you have it: a part of the new age is to be able to communicate so well, that you can crawl in someone's skin, know what they are thinking know what they are feeling and love them in such a way that you are willing to have them in your life and talk to them on a regular basis. In our case: remember to have a laugh and interact wherever there is a Mooodlie near, they function like totem-poles: to be spotted from far distances and who carry the story of its owner to bring peeps together: (wiki) "Poles illustrate stories that commemorate historic persons, represent shamanic powers, or provide objects of public ridicule." Also: the mooodlies are good to cuddle up with.
For me Mooodlies are a vital part of the expression of process.
One thing says it best: "Grok y'all !"
source of the grokking concept: Jeff Bullas's blog
Labels:
art,
communication,
gary vaynerchuk,
grok,
grokking,
huffington post,
interaction,
joi murugavell,
mooodlies,
social object,
steve jobs,
story,
TEFAF,
totem poles
Tuesday, November 9, 2010
MOOODLIES...
Yay!! Today I can finally share with you the uplifting groovy news that I have been working with design star Joi Murugavell, of Joidesign in Melbourne, to create a very snazzy and most intriguing batty collection of work. Our collaboration name is MOOODLIES. Joi is a Pop-art artist, illustrator and web designer. Like me she has an art degree and many entrepreneurial years behind her. Her website is: www.oodlies.com
We have developed our first range of art designs. They are a Social Object, a story. They are cushions. The theme of our first collection is "Tea party": the getting-to-know-each-other phase, that works like an initiation ritual. The designs are brimming with whimsy as it is play, a poke for reminding us all not to take life too seriously. (Top picture shows a montage of small parts of our designs - we will show the full designs at a later stage...)
The cushions will have a hook on the back to actually physically hang them on walls. Therein lies the difference, the common place home decor accessory becomes the art work, the art work can also become integrated into daily lives instead of a more "revered" (and usually also hugely expensive) piece. Our designs are printed in a limited edition. We are currently in communications to organize an ideal Art Gallery in Dunedin to hold our first MOOODLIES exhibition. These are exciting times!
Mooodlies is about exchange, about ideas, innovation and... a lot of attitude.
(More on why our collaboration worked so well: read this fascinating theory here, a snippet below:)
"But now, thanks to the Internet, ideas can meet and mate globally and instantaneously like never before. What else is crowdsourcing but working with one another? The cross-fertilization of ideas between, say, Asia and Europe that once took years, decades, or centuries can now happen in minutes while Australia, the Americas, and Africa eavesdrop. The cloud is for everybody, whereas in the old days the sharing of ideas was reserved for the privileged elite. There is, as Stanford economist Paul Romer has argued, not even a theoretical limit to the number of combinations of atoms and electrons we can devise, and the rate at which we devise them is bound to accelerate.
Fasten your seatbelts."And here is an Oodlie by Joi:
A moo design by me:
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