Wednesday, March 23, 2011

to grok

Yes it's a word. Used by Steve Jobs no less too. (There's an endorsement statement for you: go grok y'all.) "To grok is to share the same reality or line of thinking with another physical or conceptual entity“. (Wikipaedia)

I digg this completely and utterly. I was reading the Huff today regarding the TEFAF international art and object fair and looking at pictures of some of the work exhibited. Fascinating. Naturally artists have been inter-relating for as long as we can remember. Surely the Neanderthals must have had some grokking skills at perhaps a more basic level. So what is it with this communication that bounces to and fro and then voila! An object comes to life. It's puzzling. Where does it all start and does it really mean something? (Of course for Steve it worked out well.) I loved this post about the internal hobnobbing in Maastricht: here.

Now I grok on various levels. I think it's a beneficial activity and is hard to be avoided unless one wishes to be a hermit. Joi and have been working hard to get our Mooodlies on the road. The first collection "The Teaparty" has been finished but not released yet! The excitement builds. We are working like little squirrels on the second collection now that is in its final stages: #SOLD. (Which reminds me I will send Joi a sample of the kinky backing material.)

Mooodlies is all about grokking, actually it all revolves around: the interaction. Nothing else is relevant. Joi made me realize this again the other day when we were emailing to and fro about how we are going to approach the launch exhibition. Also I have started reading the excellent The Thank you Economy by Gary Vaynerchuk. Same deal: listen, love them or go home.

So there you have it: a part of the new age is to be able to communicate so well, that you can crawl in someone's skin, know what they are thinking know what they are feeling and love them in such a way that you are willing to have them in your life and talk to them on a regular basis. In our case: remember to have a laugh and interact wherever there is a Mooodlie near, they function like totem-poles: to be spotted from far distances and who carry the story of its owner to bring peeps together: (wiki) "Poles illustrate stories that commemorate historic persons, represent shamanic powers, or provide objects of public ridicule." Also: the mooodlies are good to cuddle up with.

For me Mooodlies are a vital part of the expression of process.
One thing says it best: "Grok y'all !"

source of the grokking concept: Jeff Bullas's blog

1 comment:

  1. Great post. Grok is now one of my new favorite words.
    Thanks Mirjam